Starting a Skincare Routine in Your 30s - The Science of Glowing with Fleurderm

Turning 30 often marks a new chapter in your skincare journey. Hormonal changes, environmental stress, and collagen decline can all affect how your skin behaves. But the good news? With the right skincare routine, you can delay visible signs of aging, strengthen your skin barrier, and maintain a radiant complexion for years to come.

At Fleurderm, we create science-led skincare that helps women confidently transition into their 30s and beyond. Here’s how to start a skincare routine that works—and why it matters.

Why Your 30s Are a Critical Skincare Decade

Scientific studies show that collagen production declines by approximately 1% per year starting in your late 20s¹. Elastin, responsible for skin's bounce and firmness, also decreases, while oxidative stress from pollution and UV exposure continues to accumulate².

This is the time to move beyond basic skincare and introduce targeted solutions like serums, antioxidant boosters, and barrier-repairing moisturizers.

Fleurderm’s Science-Backed 30s Routine

1. Gentle, Deep Cleanse

Start and end your day with Pure Réfresh Milk, our oil-to-milk cleanser that dissolves makeup and impurities without stripping moisture. Ideal for dry or sensitive skin.

2. Targeted Treatment Serum

Introduce advanced actives like peptides and antioxidants. Élixir Anti Âge Sérum features Fléurpeptide X™ to help smooth wrinkles, firm the skin, and support collagen health. Scientific evidence supports the role of peptides in stimulating fibroblast activity and improving skin elasticity³.

3. Antioxidant Shield

Protect your skin from oxidative stress with Ultimate C+ Réstore. Vitamin C has been clinically proven to neutralize free radicals and promote collagen synthesis⁴.

4. Lock in Moisture & Rebuild Barrier

Apply Mariné Glazing Butter to deeply hydrate and fortify your skin’s barrier. This final step helps reduce trans-epidermal water loss (TEWL) and enhances the absorption of your serums⁵.

Minimal Products, Maximum Results

Fleurderm’s skincare philosophy blends clinical-grade ingredients with elegant textures and a minimalist approach. Our curated range means you don’t need dozens of steps—just a few that really work.

Ready to Reset Your Routine?

Investing in a science-backed skincare system in your 30s pays off for decades. Whether you're dealing with dryness, fine lines, or just want to maintain that youthful glow, Fleurderm delivers results with integrity and elegance.

Explore Fleurderm Skincare →

Scientific References:

1. Shuster, S., et al. (1975). Skin collagen and thickness changes with age.
2. Fisher, G.J., et al. (1997). Photoaging and UV-induced collagen degradation. NEJM.
3. Lodén, M., et al. (2016). Peptides in anti-aging skincare. Clinics in Dermatology.
4. Pullar, J. M., et al. (2017). Vitamin C in skin health. Nutrients Journal.
5. Verdier‐Sévrain, S., & Bonté, F. (2007). Molecular mechanisms of skin hydration. Journal of Cosmetic Dermatology.